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Under Armour, Inc. (UA)

Under Armour, Inc., together with its affiliates, focuses on the creation, marketing, and distribution of advanced performance clothing, footwear, and accessories for male, female, and younger demographics. The company's apparel selection includes compression, fitted, and loose-fit options. Furthermore, it produces athletic shoes designed for various activities such as running, training, basketball, sports requiring cleats, recovery, and outdoor use. Their accessory range encompasses items like gloves, bags, headwear, and specialized sports masks. Additionally, Under Armour provides digital subscription and advertising services through its MapMyRun and MapMyRide platforms. Its products are primarily marketed under well-known brand names, including UNDER ARMOUR, UA, HEATGEAR, COLDGEAR, HOVR, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA. The company distributes its goods through diverse wholesale channels, such as national and regional sporting goods chains, independent and specialty retailers, department store chains, dedicated Under Armour retail stores, institutional athletic organizations, leagues and teams, and independent distributors. Direct sales to consumers are facilitated through a network of 422 brand and factory house stores, alongside its e-commerce websites. Under Armour maintains a global presence, operating in the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific region, and Latin America. Established in 1996, Under Armour, Inc. has its corporate headquarters in Baltimore, Maryland.

Sector: Apparel & Other Finishd Prods of Fabrics & Similar Matl

Industry: Apparel - Manufacturers

Under Armour, Inc. logo

Under Armour, Inc.

NYSE:UASub-class of UAAConsumer Cyclical
-3.59%$4.56
AH Close$4.56+0.00%vs close
Mkt Cap$940.53M
Float154.75M
O/S206.26M
Inst Own88.5%
SI17.6%
Dilution
Under Armour, Inc. logoNYSE:UA$4.56-3.59%
Historical Data
DateOpenHighLowCloseVolume
Key Metrics
Market Cap$940.53M
Enterprise Value--
P/E Ratio--
Est. Net Cash/Share--
Institutional Ownership88.46%

based on 206.26M shares outstanding

SectorConsumer Cyclical
IndustryApparel - Manufacturers
ExchangeNYSE
CountryUSUS
IPO DateMar 23, 2016
Shares Outstanding206.26M
Float154.75M
Company Overview

Under Armour, Inc. (UAA) specializes in the design, promotion, and distribution of athletic clothing, footwear, and accessories for men, women, and young people.

Its apparel collection includes various fits such as compression, fitted, and loose styles.

Additionally, the firm produces specialized footwear designed for running, training, basketball, cleated sports, post-exercise recovery, and outdoor activities. The product range extends to accessories like gloves, bags, headwear, and sports masks. Furthermore, Under Armour manages digital platforms, MapMyRun and MapMyRide, offering subscription and advertising services. Products are prominently featured under its core brands, including UNDER ARMOUR, UA, HEATGEAR, COLDGEAR, HOVR, PROTECT THIS HOUSE, I WILL, UA Logo, ARMOUR FLEECE, and ARMOUR BRA. Under Armour distributes its merchandise via extensive wholesale channels, encompassing major national and regional sporting goods chains, independent and specialized retailers, department stores, single-brand Under Armour retail outlets, institutional sports organizations, and athletic leagues and teams, along with independent distributors. Concurrently, it engages in direct-to-consumer sales through its network of 422 company-owned brand and factory house stores, as well as its e-commerce platforms.

Its global operations span across the United States, Canada, Europe, the Middle East, Africa, the Asia-Pacific region, and Latin America. Founded in 1996, Under Armour, Inc. has its corporate headquarters situated in Baltimore, Maryland.

Leadership

Kevin A. Plank

Founder, President, Chief Executive Officer & Director

Shawn Curran

Chief Supply Chain Officer

Kara Trent

Chief Merchandising Officer

Adam Peake

President of Americas

Employees

14K+

Country

US

Sector

Consumer Cyclical

Website

underarmour.com

Analyst Coverage
Analyst Coverage
ConsensusHold
Price Target
No price targets available
Ratings Distribution
BUY
28
HOLD
32
SELL
8
TOTAL68
Insider Trading
InsiderTypeShares
Sweeney Robert John profile photoSweeney Robert JohnGrant/Award6.1K
Whitesell Patrick profile photoWhitesell PatrickGrant/Award5.5K
COLTHARP DOUGLAS E profile photoCOLTHARP DOUGLAS EGrant/Award7.9K
El-Erian Mohamed profile photoEl-Erian MohamedGrant/Award14.6K
Everson Carolyn profile photoEverson CarolynGrant/Award1.1K
Fitzpatrick Dawn N. profile photoFitzpatrick Dawn N.Grant/Award6.1K
Shareholders
88.5%
Institutional
(298)
0.0%
Insiderⓘ
(0)
0.0%
5%+ Owners
(0)
11.5%
Unattributed (incl. retail)ⓘ
Institutional88.5%
Unattributed (incl. retail)11.5%
Sources: 13FO/S: 206.3M · as of 31 Jul 2026 · SEC filing cover
Insiders & Institutional Holders
52-Week Range
$3.95$7.91
$4.56(15th percentile)
Volume
Average Daily Volume2.55M
1.76M today vs 2.55M avg(-31%)

30d Avg

2.55M

60d Avg

2.50M

90d Avg

2.61M

Earnings
Dividend History
No dividend history available
Compliance Status
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