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ServiceNow, Inc. (NOW)

ServiceNow, Inc. (NOW) Insider Trading

Directors, officers and holders of more than 10% of NOW report their trades in its stock on SEC Form 4, within two business days. Each row below is one Form 4 transaction line. The one-letter code says what kind of transaction it was: only P (purchase) and S (sale) are open-market or private trades; awards, option exercises, tax withholding and gifts carry other codes.

Recent Form 4 transactions

The 50 most recent of 1,140 transactions on file: 0 with code P, 3 with code S and 47 with other codes.

DateInsiderCodeShares
Oct 26, 2026Mastantuono GinaA Award124,215
Oct 26, 2026Canney Jacqueline PA Award79,078
Oct 26, 2026Fipps PaulA Award157,455
Oct 26, 2026McDermott William RA Award349,900
Oct 26, 2026Zavery AmitA Award174,950
Oct 26, 2026Nowbar HosseinA Award79,078
Aug 31, 2026Fipps PaulS Sale2,034
Aug 28, 2026Canney Jacqueline PS Sale7,847
Aug 27, 2026Chamberlain Paul EdwardS Sale2,700
Aug 17, 2026Canney Jacqueline PM Exercise970
Aug 17, 2026Mastantuono GinaM Exercise1,595
Aug 17, 2026Canney Jacqueline PF Tax Payment496
Aug 17, 2026Canney Jacqueline PM Exercise970
Aug 17, 2026Fipps PaulF Tax Payment120
Aug 17, 2026Mastantuono GinaF Tax Payment858
Aug 17, 2026Mastantuono GinaM Exercise1,595
Aug 17, 2026Fontaine DanielleM Exercise485
Aug 17, 2026McDermott William RM Exercise4,160
Aug 17, 2026Fipps PaulM Exercise300
Aug 17, 2026Fipps PaulF Tax Payment136
Aug 17, 2026McDermott William RM Exercise4,160
Aug 17, 2026Fipps PaulM Exercise340
Aug 17, 2026Fontaine DanielleM Exercise485
Aug 17, 2026McDermott William RF Tax Payment2,236
Aug 17, 2026Fontaine DanielleF Tax Payment168
Aug 17, 2026Fipps PaulM Exercise340
Aug 17, 2026Fipps PaulM Exercise300
Aug 14, 2026Fipps PaulM Exercise1,110
Aug 14, 2026Fipps PaulF Tax Payment444
Aug 14, 2026Fipps PaulM Exercise5,602
Aug 14, 2026Mastantuono GinaF Tax Payment3,012
Aug 14, 2026Zavery AmitM Exercise7,180
Aug 14, 2026Fipps PaulF Tax Payment2,237
Aug 14, 2026Zavery AmitM Exercise3,135
Aug 14, 2026McDermott William RF Tax Payment4,772
Aug 14, 2026Fipps PaulM Exercise940
Aug 14, 2026McDermott William RM Exercise6,275
Aug 14, 2026Nowbar HosseinF Tax Payment870
Aug 14, 2026Canney Jacqueline PF Tax Payment1,821
Aug 14, 2026Nowbar HosseinM Exercise2,857
Aug 14, 2026McDermott William RF Tax Payment3,373
Aug 14, 2026Mastantuono GinaF Tax Payment1,266
Aug 14, 2026Zavery AmitF Tax Payment1,686
Aug 14, 2026Nowbar HosseinF Tax Payment1,125
Aug 14, 2026Fontaine DanielleF Tax Payment256
Aug 14, 2026Nowbar HosseinM Exercise2,209
Aug 14, 2026Canney Jacqueline PM Exercise1,490
Aug 14, 2026Mastantuono GinaM Exercise2,355
Aug 14, 2026Fontaine DanielleM Exercise740
Aug 14, 2026Canney Jacqueline PF Tax Payment761

The full Form 4 history is on the NOW company page (Insider Trades card, View all).

Questions about this data

Which insider transactions are open-market trades?

Code P (open market or private purchase) and code S (open market or private sale). Code F is shares withheld to pay tax on vesting stock, A is an award from the company, M and X are option exercises and G is a gift. None of those is the insider choosing to buy or sell in the market.

How quickly are insider trades reported?

A Form 4 is due before the end of the second business day after the trade. The date shown is the transaction date from the form.

Who has to file Form 4?

Officers, directors and beneficial owners of more than 10% of a class of the company’s registered equity, under Section 16 of the Securities Exchange Act.

Look up any code in the Form 4 transaction code reference, or read Form 4 codes explained.