Roger H. Ballou

CIK: 0001158369

Transaction Breakdown

Open Market Buys (P)0 (0.0%)

High conviction signal

Open Market Sales (S)1 (33.3%)

Position reduction

Option Exercises (M)0 (0.0%)

Derivative conversions

Awards (A)1 (33.3%)

Compensation grants

Other (G, F, J, C, D, …)1 (33.3%)

Gifts, tax withholding, conversions, dispositions to the issuer and other codes

Companies & Roles (1)

BFH

BREAD FINANCIAL HOLDINGS, INC.

Director

Discretionary Trading P&L

Holdings

Transaction History (3 total)

BFH
BREAD FINANCIAL HOLDINGS, INC.
Apr 24, 2026
Sale(S)
Direct
9.7K shares at avg. $90.32$875K
BFH
BREAD FINANCIAL HOLDINGS, INC.
Feb 19, 2026
Gift(G)
Direct
1.4K shares-
BFH
BREAD FINANCIAL HOLDINGS, INC.
Jun 16, 2025
Award(A)
Direct
2.8K shares-

		Type	Shares	Price		Ownership
Apr 24, 2026	BFH BREAD FINANCIAL HOLDINGS, INC.	Sale(S)	9,687	$90.32	$874,930	Direct
Feb 19, 2026	BFH BREAD FINANCIAL HOLDINGS, INC.	Gift(G)	1,351	-	$0	Direct
Jun 16, 2025	BFH BREAD FINANCIAL HOLDINGS, INC.	Award(A)	2,802	-	-	Direct

1-3 of 3 transactions

About BALLOU ROGER H

BALLOU ROGER H (SEC CIK 0001158369) files insider reports with the SEC as Director of BREAD FINANCIAL HOLDINGS, INC. (BFH).

Signal8 holds 3 ownership filings by BALLOU ROGER H, all Form 4s, filed between Jun 18, 2025 and Apr 27, 2026. Those filings report 3 transactions, from Jun 16, 2025 to Apr 24, 2026. Signal8's Form 4 history starts in Sep 2024.

The business address on BALLOU ROGER H's filings is in COLUMBUS, OH.

Recent filings by BALLOU ROGER H

Apr 24, 2026: Open-market sale of BFH shares (Form 4, code S).
Feb 19, 2026: Gift of BFH shares (Form 4, code G).
Jun 16, 2025: Grant or award of BFH shares (Form 4, code A).

Other insiders filing for BREAD FINANCIAL HOLDINGS, INC. (BFH)

Fawcett John J., Director
Gerspach John C, Director
McCarthy Dennis James, EVP, Chief Revenue Officer
Lakhwara Praniti, Director
Natarajan Rajesh, Director
St Clair Joyce, Director

How to read Form 4 transaction codes