John Howard Goss Jr.

CIK: 0001833119

Transaction Breakdown

Open Market Buys (P)0 (0.0%)

High conviction signal

Open Market Sales (S)0 (0.0%)

Position reduction

Option Exercises (M)2 (14.3%)

Derivative conversions

Awards (A)10 (71.4%)

Compensation grants

Other (G, F, J, C, D, …)2 (14.3%)

Gifts, tax withholding, conversions, dispositions to the issuer and other codes

Companies & Roles (1)

SBH

Sally Beauty Holdings, Inc.

Officer

Discretionary Trading P&L

Holdings

Transaction History (14 total)

SBH
Sally Beauty Holdings, Inc.
Nov 15, 2025
Tax Payment(F)
Direct
24.7K shares at avg. $14.18$350K
SBH
Sally Beauty Holdings, Inc.
Nov 15, 2025
Exercise(M)
Direct
66K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 5, 2025
Award(A)
Restricted Stock Units (1)
Direct
10.3K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 5, 2025
Award(A)
Restricted Stock Units (1)
Direct
5.1K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 5, 2025
Award(A)
Restricted Stock Units (1)
Direct
34.7K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 5, 2025
Award(A)
Restricted Stock Units (1)
Direct
7.4K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 5, 2025
Award(A)
Restricted Stock Units
Direct
12.1K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 15, 2024
Exercise(M)
Direct
45K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 15, 2024
Tax Payment(F)
Direct
16.8K shares at avg. $13.41$226K
SBH
Sally Beauty Holdings, Inc.
Nov 6, 2024
Award(A)
Restricted stock units
Direct
37.8K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 6, 2024
Award(A)
Restricted stock units
Direct
7.9K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 6, 2024
Award(A)
Restricted stock units
Direct
3.8K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 6, 2024
Award(A)
Restricted stock units
Direct
2.1K shares-
SBH
Sally Beauty Holdings, Inc.
Nov 6, 2024
Award(A)
Restricted stock units
Direct
6.7K shares-

		Type	Shares	Price		Ownership
Nov 15, 2025	SBH Sally Beauty Holdings, Inc.	Tax Payment(F)	24,657	$14.18	$349,636	Direct
Nov 15, 2025	SBH Sally Beauty Holdings, Inc.	Exercise(M)	66,007	-	-	Direct
Nov 5, 2025	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted Stock Units (1)	10,346	-	-	Direct
Nov 5, 2025	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted Stock Units (1)	5,067	-	-	Direct
Nov 5, 2025	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted Stock Units (1)	34,650	-	-	Direct
Nov 5, 2025	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted Stock Units (1)	7,383	-	-	Direct
Nov 5, 2025	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted Stock Units	12,132	-	-	Direct
Nov 15, 2024	SBH Sally Beauty Holdings, Inc.	Exercise(M)	45,023	-	$0	Direct
Nov 15, 2024	SBH Sally Beauty Holdings, Inc.	Tax Payment(F)	16,819	$13.41	$225,543	Direct
Nov 6, 2024	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted stock units	37,821	-	-	Direct
Nov 6, 2024	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted stock units	7,855	-	-	Direct
Nov 6, 2024	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted stock units	3,847	-	-	Direct
Nov 6, 2024	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted stock units	2,130	-	-	Direct
Nov 6, 2024	SBH Sally Beauty Holdings, Inc.	Award(A) Restricted stock units	6,715	-	-	Direct

1-14 of 14 transactions

About Goss John Howard JR

Goss John Howard JR (SEC CIK 0001833119) files insider reports with the SEC as SVP & President Sally Beauty of Sally Beauty Holdings, Inc. (SBH).

Signal8 holds 4 ownership filings by Goss John Howard JR, all Form 4s, filed between Nov 8, 2024 and Nov 18, 2025. Those filings report 14 transactions, from Nov 6, 2024 to Nov 15, 2025. Signal8's Form 4 history starts in Sep 2024.

The business address on Goss John Howard JR's filings is in DENTON, TX.

Recent filings by Goss John Howard JR

Nov 15, 2025: Tax withholding of SBH shares (Form 4, code F).
Nov 15, 2025: Option exercise of SBH shares (Form 4, code M).
Nov 5, 2025: Grants or awards of SBH derivative securities (5 lines, Form 4, code A).
Nov 15, 2024: Option exercise of SBH shares (Form 4, code M).
Nov 15, 2024: Tax withholding of SBH shares (Form 4, code F).

Other insiders filing for Sally Beauty Holdings, Inc. (SBH)

Platz Marlo Michelle Cormier, Former SVP & CFO
Lee Adrianne, SVP & CFO
Cox Erin Nealy, Director
Rangel Max R., Director
Perelman Debra Golding, Director
Head James M, Director

How to read Form 4 transaction codes