Birnbaum Aaron
SEC insider (Form 3/4/5 filer). CIK 0001796810. SVP & Chief Operating Officer at HERC HOLDINGS INC (HRI). 14 reported Form 4/5 transactions since Sep 2024; latest on Feb 7, 2026. Located in BONITA SPRINGS, FL.
Companies Birnbaum Aaron has filed insider reports for
- HERC HOLDINGS INC (HRI): Officer, SVP & Chief Operating Officer
Birnbaum Aaron
CIK: 0001796810
Transaction Breakdown
High conviction signal
Position reduction
Derivative conversions
Compensation grants
Gifts, tax withholding, conversions, dispositions to the issuer and other codes
Companies & Roles (1)
HERC HOLDINGS INC
Discretionary Trading P&L
Holdings
Transaction History (14 total)
- Feb 7, 2026HRI
HERC HOLDINGS INC
Tax PaymentDirect316 shares at avg. $180.31$57K - Feb 6, 2026HRI
HERC HOLDINGS INC
Tax PaymentDirect395 shares at avg. $180.31$71K - Feb 3, 2026HRI
HERC HOLDINGS INC
Tax PaymentDirect327 shares at avg. $154.03$50K - Feb 3, 2026HRI
HERC HOLDINGS INC
AwardDirect7.5K shares- - Feb 3, 2026HRI
HERC HOLDINGS INC
AwardDirect4.8K shares- - Feb 3, 2026HRI
HERC HOLDINGS INC
AwardDirect3.7K shares- - Feb 3, 2026HRI
HERC HOLDINGS INC
Tax PaymentDirect1.4K shares at avg. $154.03$209K - May 15, 2025HRI
HERC HOLDINGS INC
AwardDirect3.7K shares- - Feb 8, 2025HRI
HERC HOLDINGS INC
Tax PaymentDirect222 shares at avg. $205.00$46K - Feb 7, 2025HRI
HERC HOLDINGS INC
Tax PaymentDirect326 shares at avg. $205.00$67K
| Type | Shares | Price | Ownership | |||
|---|---|---|---|---|---|---|
| Feb 7, 2026 | HRI HERC HOLDINGS INC | Tax Payment | 316 | $180.31 | $56,978 | Direct |
| Feb 6, 2026 | HRI HERC HOLDINGS INC | Tax Payment | 395 | $180.31 | $71,222 | Direct |
| Feb 3, 2026 | HRI HERC HOLDINGS INC | Tax Payment | 327 | $154.03 | $50,368 | Direct |
| Feb 3, 2026 | HRI HERC HOLDINGS INC | Award | 7,467 | - | $0 | Direct |
| Feb 3, 2026 | HRI HERC HOLDINGS INC | Award | 4,762 | - | $0 | Direct |
| Feb 3, 2026 | HRI HERC HOLDINGS INC | Award | 3,668 | - | $0 | Direct |
| Feb 3, 2026 | HRI HERC HOLDINGS INC | Tax Payment | 1,360 | $154.03 | $209,481 | Direct |
| May 15, 2025 | HRI HERC HOLDINGS INC | Award | 3,717 | - | - | Direct |
| Feb 8, 2025 | HRI HERC HOLDINGS INC | Tax Payment | 222 | $205.00 | $45,510 | Direct |
| Feb 7, 2025 | HRI HERC HOLDINGS INC | Tax Payment | 326 | $205.00 | $66,830 | Direct |
1-10 of 14 transactions