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Ford Bronco Filson: Specs, Features, and Everything You Need to Know

$FPress releaseJun 3, 2026, 9:00 PM ETRead the release

Ford and Filson have launched the Bronco Filson, a new premium 4x4 SUV that combines Bronco's off-road capability with Filson's heritage craftsmanship. The vehicle features a 3.0-liter EcoBoost V6, Sasquatch package with 35-inch tires, and a quiet, premium cabin with leather and brass accents. Orders open in fall 2026 with deliveries starting early 2027. The targeted starting MSRP is in the mid $70,000s, positioning it as a high-margin premium offering within the Bronco lineup.

Key figures

Starting msrp
mid $70,000s
Wind noise reduction
nearly 20%

AI analysis

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