Skip to main content
Signal8

Full Access with Signal8 Pro, $49/mo billed annually.

Build-A-Bear Unveils New ICON Park Experiences Ahead of Grand Opening

$BBWPress releaseOct 5, 2026, 11:17 AM ETRead the release

Build-A-Bear unveiled the signature experiences for its largest and most ambitious Workshop, a three-story retailtainment location at Orlando's ICON Park scheduled to open in November. The location debuts first-of-its-kind concepts including an appointment-only Design Studio, an interactive Bakeshop, and a 'Personalize Me' customization station, designed with firm Chute Gerdeman.

Key figures

Revenue
$529.8 million
Location count
more than 650 company-owned, partner-operated and franchise locations
Fiscal 2025 revenue note
5th consecutive year of record results

AI analysis

The rest of the AI analysis, red flags and sentiment are part of Signal8 Pro.

AI-generated analysis of a public disclosure. Not investment advice; verify against the original document.

    BBW: Build-A-Bear Unveils New ICON Park Experiences Ahead of Grand Opening — AI Analysis | Signal8