Kevin Bacon invites players to help build his farm in Solitaire Grand Harvest

Playtika announced a new collaboration between Kevin Bacon and its hit mobile game Solitaire Grand Harvest, inviting players to help build Bacon's farm inside the game. The launch is the first of three planned campaign moments, backed by a worldwide marketing push spanning TV, digital, and influencer channels — one of the game's most far-reaching partnerships to date.

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