Brightstar Lottery Gains Exclusive Omnichannel Lottery Licensing Rights to Pan Am Brand
Brightstar Lottery signed a five-year exclusive licensing agreement with Pan Am to develop and distribute Pan Am-themed omnichannel lottery games worldwide, including instant tickets, draw-based games, and iLottery offerings. The deal also incorporates travel-themed second-chance promotions, leveraging Pan Am's luxury trip-planning and concierge experience for player prizes. No financial terms were disclosed; the agreement is a modest brand-content win for Brightstar, which serves nearly 90 lottery customers and is the primary technology provider to 26 of 46 U.S.
Key figures
- Employees
- approximately 6,000
- Term years
- 5
- Lottery customers
- nearly 90
- Us jurisdictions served
- 26
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