100th Macy's Thanksgiving Day Parade Welcomes Hello Kitty® with Brand New Balloon and Exclusive Product Collection
Macy's and Sanrio launched an exclusive 23-piece Hello Kitty and Friends capsule collection to celebrate the 100th Macy's Thanksgiving Day Parade. Hello Kitty returns to the Parade with a brand-new giant character balloon holding a red apple, and the collection spans apparel, accessories, and home goods sold only at Macy's. The collection is live on macys.com today and hits the Herald Square flagship on October 15; the Parade airs November 26 on NBC and Peacock.
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