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Introducing Perigold Insider, an Elevated Loyalty Program Designed for Luxury Home

$WPress releaseOct 14, 2026, 7:00 AM ETRead the release

Perigold, Wayfair's luxury home brand, launched Perigold Insider, a paid loyalty program offering 10% back in rewards on eligible purchases for a $175 annual membership fee. The launch follows more than 35% growth in Q2 2026 and aims to deepen customer relationships and capture a larger share of high-consideration home projects.

Key figures

Rewards rate
10% back in rewards on eligible purchases
Perigold q2 growth
more than 35%
Loyalty membership fee
$175 per year

AI analysis

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AI-generated analysis of a public disclosure. Not investment advice; verify against the original document.

    W: Introducing Perigold Insider, an Elevated Loyalty Program Designed for Luxury Home — AI Analysis | Signal8