FOOT LOCKER NAMED OFFICIAL ATHLETIC FOOTWEAR RETAILER OF THE NEW YORK KNICKS
Foot Locker has been named the Official Athletic Footwear Retailer of the New York Knicks in a new multi-year partnership with Madison Square Garden Sports Corp. The deal covers retail activations in the Knicks Team Store, in-arena pop-ups, LED signage, theme nights, digital content, and win promotions at MSG starting with the 2026-27 season.
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