CALLAWAY GOLF COMPANY ANNOUNCES THE RETURN OF HARRY ARNETT AS SENIOR VICE PRESIDENT, CHIEF BRAND OFFICER
Callaway Golf appointed Harry Arnett as Senior Vice President, Chief Brand Officer, returning after serving as the company's head of global brand and marketing from 2012 to 2019. Arnett will lead global brand strategy and demand creation, with a mandate to strengthen consumer connections and drive market-share growth across golf clubs, balls, and apparel. CEO Chip Brewer noted that during Arnett's prior tenure, Callaway's U.S. hard goods dollar market share rose over 1,000 basis points to 24.0% and re-claimed the #1 U.S.
Key figures
- Prior tenure
- 2012-2019 as head of global brand and marketing
- Us hard goods share gain claim
- increased over 1,000 basis points to 24.0% during Arnett's prior tenure
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