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There's Magic Inside Macy’s This Holiday Season

$MPress releaseOct 22, 2026, 9:00 AM ETRead the release

Macy's announced its 'There's Magic Inside' holiday campaign, centered on a fully reimagined Santaland at Herald Square and the third-year return of Holiday Square. Holiday Square expands to more than 50,000 square feet with over 35 vendors, while new shops and food destinations from brands including Coach, Tory Burch, Aesop and Eataly open in the flagship.

Key figures

Holiday square footage
more than 50,000 square feet
Holiday square vendors
more than 35 vendors

AI analysis

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