Digimarc Returns from RGCA with Strong Market Interest in Its Next-Generation Gift Card Security
Digimarc reported strong market interest in its next-generation gift card security solution following the 2026 RGCA industry event in Denver. The team held nearly 40 meetings with retailers, brands, and channel partners, and multiple organizations advanced discussions toward pilots, technical workshops, and enterprise roll-outs. The solution uses tamper-evident digital watermarks plus upgraded point-of-sale scanners to block tampered cards from activation, which Digimarc claims is three times more secure than traditional packaging-level security per its own Fraud Risk Score methodology.
Key figures
- Team members
- 5
- Meetings held
- nearly 40
- Brands engaged
- nearly 40
- Security improvement
- three times more secure (per Digimarc Fraud Risk Score methodology)
AI analysis
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