Holley Performance Brands and Amotiv Form Strategic Collaboration to Expand Brand Reach Across North America, Australia and New Zealand

Holley Performance Brands and Australia's Amotiv Limited announced a strategic collaboration to expand each company's brand reach across North America, Australia and New Zealand. As a first step, the companies will launch Flowmaster Engineered by Ryco Performance Oil Filters for North America — marking Flowmaster's entry into the filtration category using Amotiv's Ryco SynTec technology. Additional 2027+ opportunities under evaluation include distributing Amotiv's DBA brake and XClutch products through Holley's North American channels and Amotiv-led sales of select Holley brands in Australia and New Zealand; these remain subject to further evaluation and approvals.

AI-generated analysis of a public disclosure. Not investment advice; verify against the original document.