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BUILD-A-BEAR OPENS THE VAULT FOR 30TH ANNIVERSARY WITH NEW PLUSH INSPIRED BY ORIGINAL MASCOT BEAREMY®

$BBWPress releaseOct 27, 2026, 9:00 AM ETRead the release

Build-A-Bear launched a 30th anniversary Bearemy plush drop on Oct. 27, kicking off the year-long '30 Years of the Stuff You Love' celebration. From Oct. 27, 2026 through Dec.

Key figures

Revenue
$529.8 million
Store count
650
Charitable donation per unit
$3

AI analysis

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