Nebraska Cattle Producers Get New Direct Access to Overseas Markets
Coupang launched its first direct-sourcing program for U.S. beef, partnering with Omaha-based Nebraska Beef Ltd. to create an immediate export pathway for premium Nebraska beef to South Korea. The program feeds into Rocket Fresh, South Korea's leading grocer, where U.S.
Key figures
- Beef sales growth ytd 2026
- 63%
- Korea us red meat export value 2025
- $2.2 billion
- Us beef exports to sk via coupang 2025
- $64 million
- Total us goods exports facilitated 2025
- $5 billion
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