The Marzetti Company and Tajín Announce Plans to Bring Bold, Authentic Flavor to the Dressing Aisle
The Marzetti Company announced a licensing collaboration with Tajín to bring the chile-lime brand's flavor to the shelf-stable dressing category. A Tajín-branded dressing line is expected to launch as a limited pilot as early as Spring 2027, extending Marzetti's licensing strategy beyond its restaurant-brand partnerships with Olive Garden, Chick-fil-A, and Buffalo Wild Wings.
Key figures
- Team members
- 3700
- Pilot launch timing
- Spring 2027 (as early as)
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