Authentic Brands Group Completes Acquisition of Lee
Authentic Brands Group completed its acquisition of the Lee intellectual property from Kontoor Brands (NYSE: KTB), closing the deal originally signed in May 2026. Authentic has lined up regional licensing partners — One Jeanswear Group (U.S./Canada), Experience Group (Europe), HiMaxx (Greater China), and Union Group (Mexico) — to run Lee under its licensing model. Lee generates roughly $1.5 billion in annual retail-equivalent sales across 73 countries, with nearly 40% from outside the U.S. and Canada.
Key figures
- Lee countries
- 73
- International share of lee sales
- Nearly 40%
- Lee annual retail equivalent sales
- $1.5 billion
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