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TKO Successfully Stages First-Ever WWE and UFC Doubleheader in Saudi Arabia and Azerbaijan

$TKOPress releaseJul 1, 2026, 8:00 AM ETRead the release

TKO Group Holdings staged its first-ever same-night WWE and UFC doubleheader, featuring sold-out events in Riyadh and Baku. WWE’s Night of Champions drew over 18,000 fans and 186.8 million social video views, while UFC Fight Night in Baku attracted 10,500 fans and generated 612.9 million impressions.

Key figures

Ufc attendance
>10,500
Wwe attendance
>18,000
Sami zayn views
74.2 million
Ufc impressions
612.9 million
Ufc attendee countries
72
Ufc social video views
297.3 million
Wwe social video views
186.8 million
Ufc international ticket pct
40%

AI analysis

The rest of the AI analysis, red flags and sentiment are part of Signal8 Pro.

AI-generated analysis of a public disclosure. Not investment advice; verify against the original document.

    TKO: TKO Successfully Stages First-Ever WWE and UFC Doubleheader in Saudi Arabia and Azerbaijan — AI Analysis | Signal8