NIQ Brandbank and RangeMe Advance Wellness Product Discovery
NIQ Brandbank expanded its integration with RangeMe to include verified wellness and functional attribute data, enabling retail buyers to filter for high-interest segments like High-Protein and GLP-1 Friendly. The update leverages NIQ Brandbank’s data, which supports over 52,000 brands and 700 retailers across 39 countries, to improve product discovery and assortment decisions.
Key figures
- Brands supported
- 52,000+
- Countries active
- 39
- Retailers wholesalers supported
- 700+
AI analysis
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