Alliance Entertainment Unveils Masters of the Universe SteelBook® Artwork and Announces Surprise Limited Project Hail Mary Restock at San Diego Comic-Con 2026
Alliance Entertainment showcased new artwork for the Masters of the Universe SteelBook and announced a surprise restock of 5,000 units for the sold-out Project Hail Mary SteelBook at San Diego Comic-Con. The initial inventory of Project Hail Mary sold out within 72 hours, and the additional units released during the panel also sold out on the same day, highlighting strong collector demand.
Key figures
- Total skus
- 340000
- Restock units
- 5000
- Exclusive titles
- 57300
- Initial sellout hours
- 72
- Retail locations served
- 35000
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