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The One Show Names Code and Theory 2026 AI Pioneer

$STGWPress releaseMay 18, 2026, 10:00 AM ETRead the release

Stagwell's subsidiary Code and Theory was named the winner of The One Show's AI Pioneer Pencil, recognizing its work in building scalable AI marketing systems. The agency highlighted 'The Machine,' an agentic marketing OS debuted at CES 2026, and the Creative Intelligence System (CIS), developed with Adobe.

Key figures

Agency awards count
19
Jbl revenue multiplier
10x
Microsoft engagement lift
37%

AI analysis

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