BUILD-A-BEAR WORKSHOP CELEBRATES HARRY POTTER™'S BIRTHDAY WITH ENCHANTING NEW COLLECTION AND FAN GIVEAWAY

$BBWPress releaseJul 30, 2026, 2:59 PM ETRead the release

Build-A-Bear Workshop launched a new Harry Potter collection featuring a new Harry Potter Bear, sweater fashions inspired by Harry and Ron, and Mini Beans representing Hogwarts House mascots. To celebrate the launch, the company is running a giveaway from July 31 to August 7, offering winners VIP experiences and tickets to Warner Bros. Studio Tour Hollywood.

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Revenue: $529.8 million
Store count: 650

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