KIMBERLY-CLARK UNVEILS PROPRIETARY ALTERNATIVE NATURAL FIBER INNOVATION PROGRAM TO ADVANCE ITS "BETTER CARE FOR A BETTER WORLD" COMMITMENT

Kimberly-Clark unveiled a proprietary innovation program focused on developing alternative natural fibers derived from the hesperaloe plant to create a sustainable materials platform for future hygiene products. The company is constructing a pilot facility in Yuma, Arizona, to advance this technology, which aims to enhance product performance while reducing dependence on traditional forest-based fibers.

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