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Game Your Game Launches Altus Sports Group Subsidiary to Expand Into Athlete Management, Sports Marketing, Media and Intellectual Property

$GYGYPress releaseAug 25, 2026, 9:00 AM ETRead the release

Game Your Game formed Altus Sports Group (ASG), a new 70%-owned subsidiary, to expand its business beyond golf technology into athlete management, sports marketing and intellectual property. ASG is designed to serve leading talent agents and marketers, leveraging GYG's AI-powered digital infrastructure to create a commercial flywheel connecting technology with the athlete economy.

Key figures

Courses mapped
more than 36,000
Countries served
more than 140
Gyg ownership percent
70
Lifetime shots tracked
more than 300 million
Founder ownership percent
30

AI analysis

Red flags1 · Pro

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AI-generated analysis of a public disclosure. Not investment advice; verify against the original document.