SiriusXM Media Becomes Exclusive Audio Advertising Representative for YouTube in the United States
SiriusXM Media has become the exclusive audio advertising representative for YouTube in the United States, forming a major partnership with Google. The agreement allows advertisers to purchase guaranteed audio impressions across YouTube's platform through SiriusXM Media, leveraging AdsWizz technology for targeting and measurement. This deal expands SiriusXM Media's total monthly listener reach to 255 million, covering nearly 90% of the U.S.
Key figures
- Siriusxm monthly listeners
- 255 million
- Youtube audio monthly listeners us
- 212 million
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