How Exact Media Expanded Its Reachable Prospect Audience 20X Using ZoomInfo
Exact Media, a customer of ZoomInfo, expanded its complete-data prospect audience 20x by replacing a patchwork of data providers with ZoomInfo's enrichment platform. The implementation was rapid, going live in 10 days from first call to first use, and the team cleared more than 4,000 bad records.
Key figures
- Prospect list expansion
- 20x
- Bad records cleared count
- 4000
- Implementation speed days
- 10
- Pre enrichment coverage percent
- 3%
AI analysis
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