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Whit’s Frozen Custard Brings its 100 Locations to Square’s Unified Commerce Platform

$XYZPress releaseSep 10, 2026, 9:00 AM ETRead the release

Square, the seller commerce platform owned by Block, Inc. (NYSE: XYZ), announced that Whit's Frozen Custard has selected Square as the unified commerce platform powering its 100 locations across 11 states. The custard franchise is consolidating fragmented systems onto Square Register, Square Kitchen Display System, Square for Restaurants, and Square for Franchises, with franchisees estimated to save approximately $2,000 per location annually across software and processing costs.

Key figures

States
11
Founded
2003
Locations
100
Repeat customer rate
more than 60%
Annual savings per location
2000

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