Campbell's Debuts News Sauces Lineup to Make Dinnertime Simple
Campbell's launched a new line of cooking sauces in four flavors — Thai Curry, Butter Chicken, Creamy Lemon Garlic and Smothered Chicken — now available at retailers nationwide for a suggested retail price of $2.79. The two-step pitch is to cook a protein and add sauce for dinner in 20 minutes or less, aimed at the 60% of Americans who prefer to spend under 30 minutes cooking dinner, per a 2025 YouGov survey. To promote the launch, the brand is partnering with pro dancer Witney Carson on a limited-edition Two-Step Tuesdays Kit giveaway running September 15-24, 2026 at campbells.com/twosteptuesdays.
Key figures
- Srp usd
- 2.79
- Flavor count
- 4
- Max meal prep minutes
- 20
- Fiscal2025 net sales usd
- 10300000000
- Consumers preferring under 30min dinner
- 60%
AI analysis
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