Venmo Kicks Off 2026-2027 NIL Season with Nine Standout Student-Athletes and Introduces Money Moves
Venmo, PayPal's peer-to-peer payments unit, announced its nine-athlete NIL partner roster for the 2026-2027 school year and introduced Money Moves, an initiative through which student-athletes receive a portion of their NIL earnings in Venmo and pay it forward to teammates, coaches, family, and fans. Seven of the nine athletes compete in women's sports, spanning basketball, volleyball, gymnastics, softball, and football at schools including Penn State, UCLA, Baylor, and USC, with Money Moves content running on Venmo's Instagram and TikTok throughout the school year. The release contains no financial figures or business metrics — it is a Gen Z brand-engagement push.
Key figures
- Nil athletes
- 9
- Survey sample size
- 5000
- Women sports athletes
- 7
- Pct split costs friendships
- 68%
- Pct more likely group plan digital
- 63%
AI analysis
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