DV Launches Ask Neura, Expanding Natural-Language Access to Media Intelligence

DoubleVerify launched Ask Neura, a conversational AI experience built directly into DV Pinnacle that lets advertisers and agencies query DV data and insights using natural language. The tool spans fraud/invalid traffic, brand suitability, viewability, geographic alignment and attention, and can explain unexpected campaign shifts, generate summaries and route users to relevant dashboards. Ask Neura extends the conversational AI DV introduced in January within Authentic Streaming TV to social and the open web, and complements third-party tools like Anthropic Claude, which clients can connect through the Model Context Protocol.

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