Outdoor Holding Co (POWW)
Outdoor Holding Company specializes in digital commerce, primarily operating an internet-based marketplace. A central component of its operations is the GunBroker e-commerce platform, a bidding website that facilitates the legitimate trade of firearms, ammunition, and various hunting and shooting accessories. Beyond its core marketplace, the firm also undertakes banner advertising campaigns. The entity, previously known as AMMO, Inc., rebranded as Outdoor Holding Company in April 2025. Its corporate headquarters are located in Scottsdale, Arizona.
Sector: Services-Business Services, NEC
Industry: Aerospace & Defense
Outdoor Holding Company
| Date | Open | High | Low | Close | Volume |
|---|---|---|---|---|---|
based on 116.06M shares outstanding
Outdoor Holding Company specializes in digital commerce, primarily operating an internet-based marketplace. A central component of its operations is the GunBroker e-commerce platform, a bidding website that facilitates the legitimate trade of firearms, ammunition, and various hunting and shooting accessories. Beyond its core marketplace, the firm also undertakes banner advertising campaigns. The entity, previously known as AMMO, Inc., rebranded as Outdoor Holding Company in April 2025.
Its corporate headquarters are located in Scottsdale, Arizona.
Leadership
Anthony Tate
Christos Tsentas
Director
David Douglas
Director Nominee
Fred W. Wagenhals
Employees
374
Country
US
Sector
Industrials
Website
outdoorholding.com
| Insider | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| Chief Legal Officer | Automatic Sell | 12.6K | $28.2K | Aug 17, 2026 | |
| Chief Legal Officer | Grant/Award | 45.0K | $100.8K | Aug 17, 2026 | |
| Chief Executive Officer | Other | 0 | -- | Aug 17, 2026 | |
| Chief Executive Officer | Automatic Sell | 4.4K | $10.0K | Aug 17, 2026 | |
| Director | Grant/Award | 15.0K | -- | Aug 17, 2026 | |
| Director | Grant/Award | 15.0K | -- | Aug 17, 2026 |
| Name | Shares | % | Source |
|---|---|---|---|
Steven F. Urvan · may incl. warrants· filed May 2025 | 24.3M | 21.0% | 13D |
Balentine LLC | 17.2M | 14.9% | 13F |
UFO, LLC 10% Owner | 16.0M | 13.8% | FORM 4 |
Kanen Wealth Management LLC | 11.5M | 9.9% | 13F |
WAGENHALS FRED W EXECUTIVE CHAIR, Director | 7.3M | 6.3% | FORM 4 |
BlackRock, Inc. | 7.3M | 6.3% | 13F |
Philotimo Fund, LP · may incl. warrants· filed Nov 2025 | 7.1M | 6.1% | 13G |
BlackRock, Inc. · also on 13F· may incl. warrants· filed Nov 2024 | 6.4M | 5.5% | 13G |
VANGUARD CAPITAL MANAGEMENT LLC | 4.1M | 3.5% | 13F |
GEODE CAPITAL MANAGEMENT, LLC | 2.7M | 2.3% | 13F |
Insiders
- Christensen JordanChief Legal Officer
- Urvan Steven F.Chief Executive Officer
- Akhavan HoumanDirector
- Tsentas Christos GeorgeDirector
- Kasowski Paul JosephCFO
- Douglas David J.Director
- WALKER WAYNE REMELLDirector
- Cross Elizabeth AnnCOO, GunBroker
- Wallace Russell William JrDirector
- Luth Randy E.Director
based on 116.06M shares outstanding
30d Avg
569.53K
60d Avg
552.27K
90d Avg
576.09K