MediaAlpha, Inc. (MAX) Insider Trading
Directors, officers and holders of more than 10% of MAX report their trades in its stock on SEC Form 4, within two business days. Each row below is one Form 4 transaction line. The one-letter code says what kind of transaction it was: only P (purchase) and S (sale) are open-market or private trades; awards, option exercises, tax withholding and gifts carry other codes.
Recent Form 4 transactions
The 50 most recent of 554 transactions on file: 0 with code P, 48 with code S and 2 with other codes.
| Date | Insider | Title | Code | Shares | Price | Value |
|---|---|---|---|---|---|---|
| Oct 28, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.63 | $84,560 |
| Oct 28, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.63 | $22,561 |
| Oct 27, 2026 | Nonko Eugene | Director | S Sale | 3,394 | $11.92 | $40,461 |
| Oct 27, 2026 | Nonko Eugene | Director | S Sale | 8,283 | $11.85 | $98,144 |
| Oct 26, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.83 | $22,947 |
| Oct 26, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.83 | $86,041 |
| Oct 21, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.63 | $84,565 |
| Oct 21, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.63 | $22,571 |
| Oct 20, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.72 | $85,267 |
| Oct 20, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.62 | $22,539 |
| Oct 19, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.39 | $22,091 |
| Oct 19, 2026 | Cramer Keith | Chief Revenue Officer | S Sale | 12,000 | $11.39 | $136,645 |
| Oct 19, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.39 | $82,826 |
| Oct 16, 2026 | Yeh Kuanling Amy | Chief Technology Officer | S Sale | 3,000 | $11.77 | $35,310 |
| Oct 14, 2026 | Nonko Eugene | Director | S Sale | 1,067 | $10.41 | $11,105 |
| Oct 14, 2026 | Nonko Eugene | Director | S Sale | 6,667 | $10.37 | $69,158 |
| Oct 13, 2026 | Nonko Eugene | Director | S Sale | 1,067 | $10.12 | $10,800 |
| Oct 13, 2026 | Nonko Eugene | Director | S Sale | 6,667 | $10.11 | $67,419 |
| Oct 12, 2026 | Nonko Eugene | Director | S Sale | 6,667 | $10.15 | $67,667 |
| Oct 12, 2026 | Nonko Eugene | Director | S Sale | 1,067 | $10.14 | $10,824 |
| Oct 9, 2026 | Yi Steven | See Remarks | S Sale | 2,033 | $11.01 | $22,377 |
| Oct 8, 2026 | Yi Steven | See Remarks | S Sale | 24,000 | $10.04 | $240,943 |
| Oct 1, 2026 | Sinanyan Tigran | See Remarks | A Award | 24,250 | Not measured | Not measured |
| Oct 1, 2026 | Sinanyan Tigran | See Remarks | F Tax Payment | 1,088 | $9.57 | $10,412 |
| Sep 25, 2026 | Yeh Kuanling Amy | Chief Technology Officer | S Sale | 3,000 | $9.40 | $28,200 |
| Sep 22, 2026 | Nonko Eugene | Director | S Sale | 1,067 | $10.79 | $11,510 |
| Sep 22, 2026 | Nonko Eugene | Director | S Sale | 6,667 | $10.78 | $71,854 |
| Sep 21, 2026 | Nonko Eugene | Director | S Sale | 1,067 | $10.54 | $11,242 |
| Sep 21, 2026 | Nonko Eugene | Director | S Sale | 6,667 | $10.53 | $70,216 |
| Sep 16, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.25 | $21,827 |
| Sep 16, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.24 | $81,733 |
| Sep 15, 2026 | Cramer Keith | Chief Revenue Officer | S Sale | 13,000 | $11.49 | $149,422 |
| Sep 15, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.49 | $83,538 |
| Sep 15, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.48 | $22,272 |
| Sep 14, 2026 | Nonko Eugene | Director | S Sale | 7,778 | $11.96 | $93,005 |
| Sep 14, 2026 | Nonko Eugene | Director | S Sale | 2,667 | $12.03 | $32,095 |
| Sep 10, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.52 | $22,345 |
| Sep 10, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.62 | $84,506 |
| Sep 9, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.41 | $82,954 |
| Sep 9, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.65 | $22,602 |
| Sep 8, 2026 | Nonko Eugene | Director | S Sale | 7,273 | $11.70 | $85,106 |
| Sep 8, 2026 | Nonko Eugene | Director | S Sale | 1,940 | $11.70 | $22,697 |
| Sep 4, 2026 | Yeh Kuanling Amy | Chief Technology Officer | S Sale | 3,000 | $12.00 | $36,000 |
| Sep 2, 2026 | Nonko Eugene | Director | S Sale | 7,778 | $12.24 | $95,242 |
| Sep 2, 2026 | Nonko Eugene | Director | S Sale | 2,667 | $12.22 | $32,581 |
| Sep 1, 2026 | Nonko Eugene | Director | S Sale | 2,667 | $12.45 | $33,216 |
| Sep 1, 2026 | Nonko Eugene | Director | S Sale | 7,778 | $12.39 | $96,394 |
| Sep 1, 2026 | Yi Steven | See Remarks | S Sale | 48,000 | $12.38 | $594,365 |
| Aug 31, 2026 | Nonko Eugene | Director | S Sale | 7,778 | $12.61 | $98,061 |
| Aug 31, 2026 | Nonko Eugene | Director | S Sale | 2,667 | $12.59 | $33,566 |
The full Form 4 history is on the MAX company page (Insider Trades card, View all).
Questions about this data
Which insider transactions are open-market trades?
Code P (open market or private purchase) and code S (open market or private sale). Code F is shares withheld to pay tax on vesting stock, A is an award from the company, M and X are option exercises and G is a gift. None of those is the insider choosing to buy or sell in the market.
How quickly are insider trades reported?
A Form 4 is due before the end of the second business day after the trade. The date shown is the transaction date from the form.
Who has to file Form 4?
Officers, directors and beneficial owners of more than 10% of a class of the company’s registered equity, under Section 16 of the Securities Exchange Act.
Look up any code in the Form 4 transaction code reference, or read Form 4 codes explained.