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Philip Morris International’s Moira Gilchrist Positions Human Judgment as a Critical Leadership Advantage Amid Rapid AI Adoption at Wall Street Journal Forum

$PMPress releaseMay 8, 2026, 4:00 AM ETRead the release

Philip Morris International's Chief Global Communications Officer, Moira Gilchrist, discussed the importance of human judgment in leadership amid rapid AI adoption at The Wall Street Journal’s Future of Everything conference. Gilchrist emphasized that as AI automates routine knowledge work, human judgment, intuition, and creativity become critical differentiators for long-term resilience and competitive advantage. PMI has invested over $16 billion since 2008 to develop and commercialize innovative smoke-free products, which now account for 43% of the company's Q1 2026 total net revenues.

Key figures

Smoke free revenues q1 2026
43% of total net revenues
Investments in smoke free products
$16 billion since 2008

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